The real estate market moves fast, and when the busy season hits, agents often find themselves scrambling to prepare the necessary materials for open houses and promotions. The best way to stay ahead of the competition is to get organized now. By ordering marketing materials early, agents can focus on selling homes rather than stressing over last-minute preparations.
Promotional Materials to Boost Visibility
One of the most effective ways to market a listing is through printed materials that catch potential buyers' attention. Whether it’s a “Just Listed” postcard or a “Just Sold” mailer, these materials help showcase recent sales and upcoming opportunities. By ordering these items in advance, agents ensure they have everything ready to generate interest and keep their pipeline full.
Targeted Direct Mail Campaigns
One of the best ways to find potential buyers is by targeting apartment dwellers near your listing. Many renters are eager to transition into homeownership, and you don’t need to source a separate mailing list—our order process includes the ability to filter by specific demographics. With just a few adjustments, agents can set a campaign that fits their budget by selecting a large or small radius around the property. Plus, we handle the mailing, so all you have to do is place the order.
Cost-Effective Postcards
Small postcards are an affordable way to stand out in a pile of mail. They are often placed on the top of the stack, making them highly visible. These postcards serve as a perfect reminder to potential buyers that a new home is available. With a compelling design and clear messaging, postcards can drive traffic to your open house and generate leads with minimal effort.
Essential Materials for Open Houses
A successful open house requires more than just a well-staged home. Having the right materials on hand ensures visitors leave with something tangible to remember the property by.
Brochures and Flyers
Brochures and flyers are a must-have for open houses. They provide potential buyers with key details about the home, including:
- High-quality photos
- Square footage and layout
- Nearby schools and amenities
- Pricing and contact information
Ordering these materials in advance allows agents to focus on fine-tuning the details rather than rushing to create them at the last minute. Save a design in your account now, and when the listing is ready, simply add the final photos and submit the order in minutes.
Business Cards and Info Magnets
Networking is a crucial aspect of real estate, and every agent needs business cards. But why stop there? Consider info magnets as an alternative leave-behind option. A magnet featuring your contact details and branding can end up on a potential buyer’s fridge, serving as a long-term reminder of your services.
Plan Ahead for Efficiency
By preparing marketing materials early, agents can streamline their workflow when the market heats up. Start designing now and take advantage of our system’s saved work feature. Choose a template that suits your target area, incorporate school and community information, and have it ready to go. When the time comes, simply upload the final images and place the order with minimal effort.
Don’t wait until you’re overwhelmed by a packed schedule—take the time now to get organized, order your marketing materials, and set yourself up for a smooth and successful season!